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Does the Warp website description hint towards new BoC?

Posted: Tue Aug 27, 2024 3:42 am
by babylulu
Okay, hear me out...

Googling Warp.Net provides a short description to their site, screenshotted below.
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What I find interesting about this is the inclusion of Boards of Canada. It seems as though they promote artists who have just recently released something or will release something (Nala Sinephro's new album was announced July 17 with a September 6 release date, Kelela recently released a remix album for Raven, Flying Lotus released a new single on August 16, Yves Tumor is promoting their tour with an album released last year, and Aphex Twin is rereleasing SAW Vol. II in October)

Except for Boards of Canada. Their last remix was 3 years ago, and their last official project was 11 years ago (as we very well know). So why include them? Just because they're legend status? Well, and if anybody would like to correct me please do, it does not seem like this is the case. The description seems to be pulled from Warp's 'About' section. Currently, it seems like the section was last updated in March of 2023 according to Wayback Machine. I believe this date was very intentional, as it seems to have been updated to promote Yves who released their album in March 2023, and Kelela who released her album in Feb 2023.
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You might be wondering, "Well what about Squarepusher?" Well, he did not release around March 2023 and he is a Warp staple similar to BoC. However, he was included in this description as early as September 2019 according to Wayback, the same month he later released a collaboration album with Tom Jenkinson and James McVinnie on Warp. As for Hudson Mohawke, he has been included as early as September 2019 as well, and in November of that year, he released a collaboration album on Warp, followed by 3 solo albums the following year.
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So, what does all of this mean? Well, it means that Warp changes the artists in their 'About' section to strategically coincide with releases. Further more, they have only ever had 3 iterations of this section in the last 5 years, meaning they seem to only update it for major releases. Currently, the 'About' section update is not live on Warp's website. Perhaps it has been changed but not launched which is why it only shows up in embedded links and on Google searches. But if we take all of this information into consideration, when this change goes live on Warp's website, we can expect a Boards release to coincide with it.

Is this copium? I don't think so! Seems rather likely...

Re: Does the Warp website description hint towards new BoC?

Posted: Tue Aug 27, 2024 2:21 pm
by sixtyniner
Note that it's only embedded in the HTML head as a meta tag for search engine indexers, so it's not visible in the page itself
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They've been listed 2nd in this meta description roster continuously since at latest March 2019
https://web.archive.org/web/20190303000 ... /warp.net/

And before that, listed 4th in the meta description roster continuously since at latest October 2008
https://web.archive.org/web/20081019065 ... /warp.net/